Quillside Picnic
Max Barashenkov - Portfolio

For the NFL 2023 season, Publix had the sponsorship opportunity to promote itself as the destination for tailgating needs on the in-stadium Jumbotrons of the four teams it sponsored. I developed both the overall campaign and the video concept, keeping in mind the need to create four different spots on a budget usually reserved for one. I was heavily involved in the pre-production, on-set supervision (effectively acting as a co-director), and in the editing process.